Scotch Tape Commercial

This content was created in a public setting on a short timeline with limited resources. It showcases what can be done with limited resources and low-budget equipment which is applicable to many small business use cases. While longer timelines and larger budgets produce better results, these niceties are not always available in the professional space so it is necessary to maximize the results when tighter constraints are forced.

Although it isn’t relevant to all genres, there is a vast marketplace for low-budget video content with rapid posting frequency. To create an advertisement in this genre, I had to develop flexible strategies for creating and modifying visual assets. Efficient shooting, recording, and editing was essential to reducing overall project time. This demonstrates an understanding of video technologies to develop and communicate a persuasive message.